dc.contributor.author |
Bishnoi, Vinod Kumar |
|
dc.contributor.author |
Bharti |
|
dc.date.accessioned |
2014-12-22T11:21:00Z |
|
dc.date.available |
2014-12-22T11:21:00Z |
|
dc.date.issued |
2008-04-05 |
|
dc.identifier.uri |
http://hdl.handle.net/2259/101 |
|
dc.description.abstract |
The present research being exploratory-cum-descriptive in nature mainly depends upon primary sources of information, which have been collected with the help of a structured questionnaire. The study has been conducted in all four administrative divisions of Haryana as divided by Government of Haryana. |
en_US |
dc.language.iso |
en |
en_US |
dc.publisher |
Indian Institute of Management Kozhikode |
en_US |
dc.subject |
Rural Marketing |
en_US |
dc.subject |
Consumption Pattern-Rural Consumers |
en_US |
dc.title |
Awareness and Consumption Pattern of Rural Consumers towards Home and Personal Care Products |
en_US |
dc.type |
Other |
en_US |