Avatar's smile in online service encounters

dc.contributor.author	Parimal Kumar
dc.date.accessioned	2023-05-31T04:48:34Z
dc.date.available	2023-05-31T04:48:34Z
dc.date.issued	2021
dc.identifier.uri	http://dspace.iimk.ac.in:80/xmlui/handle/2259/1121
dc.description.abstract	Over the last few years, avatars...(Full abstract uploaded)	en_US
dc.language.iso	en	en_US
dc.publisher	Indian Institute of Management, Kozhikode	en_US
dc.subject	Brand Personality	en_US
dc.subject	Marketing	en_US
dc.subject	Service Quality-Customer Assessment	en_US
dc.title	Avatar's smile in online service encounters	en_US
dc.type	Thesis	en_US