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Branding India for Health and Spiritual Tourism

Branding India for Health and Spiritual Tourism

Sharma, Vinay; Tomar, Ravindra Singh; Ahola, Neira-Niika
URI: http://hdl.handle.net/2259/165
Date: 2008-05-17

Abstract:

The paper focuses on prospects of Branding India as a health and spiritual tourism destination.

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